#JoinOurFight is a campaign we launched to strengthen the collective self-confidence of women and girls and increase their sense of security. All events organized and hosted within the scope of this campaign are absolutely free of charge for the participants and are financed by 10% of the profit from our clothing sales and/or sponsors.
WHY MARTIAL ARTS?
Through our own martial arts training, we noticed a shift in everyday things, like how we walk, how we talk, and how we feel overall - with a strong sense of self-esteem and self-respect. Enough to say no when we're uncomfortable. Enough to walk through the streets with our heads held high. And enough to fight back when necessary.
And because we found this through martial arts, we said hey - let's encourage other women to join us, and see where their journey takes them. In cooperation with our network of martial artists around Germany, we regularly organize free events nationwide.
CITIES
WHO CAN PARTICIPATE IN THESE EVENTS?
Women of all ages, backgrounds, and fitness levels are welcome!
Experience in martial arts is not needed, as these sessions are geared towards beginners and cover the fundamentals. We want you to realize how strong you really are! The #JoinOurFight events are for women, by women and 100% free.
WHY ARE THE EVENTS ONLY FOR WOMEN?
From our experience, women-only spaces can be an entry point into martial arts for women who might not otherwise consider trying. Intimidation, fear of injury, or other personal reasons may hold women back. Our goal is to make martial arts training more accessible to these women by creating safe spaces for them to train and try out their power, without fear or judgement, and see where the journey takes them.
It's important to note that we could not do this without the support of the men in our network. Gym owners, coaches, teammates, and sponsors of all genders have supported us in making this campaign possible!
HOW WAS #JoinOurFight CREATED?
We launched the campaign to this year's International Women's Day on 8 March 2022. Together with the German martial arts scene, we were able to organize nearly 30 free martial arts events for women and girls. On this way, we were able to reach hundreds of women in just one evening and motivate them to get closer to fighting and self-defense. The grandiose feedback and high demand have shown us that #JoinOurFight should not be a one-off thing, which is why we will continue to expand the campaign in the future.
Partner Gyms
Join Our Fight is absolutely non-profit. All costs (Marketing, Advertising, Logistics, Merch) and the Goodie Bags will be borne by Chinkilla and our sponsors.
In order to support this campaign, you can buy our official #JoinOurFight unisex T-Shirt: 100% of the revenue is flowing into this campaign.
Company Events
chinkilla offers companies and organizations the opportunity to bring empowerment events to their employees. Host a #JoinOurFight event and become part of the movement!
WHICH CONTENTS ARE TAUGHT?
- Principles of self-defense in theory & practice
- Fundamentals of martial arts
- How to react in dangerous situations
- Self-confidence through body language
- Empowerment Circle
WHAT ARE THE BENEFITS?
- Increasing self-awareness of employees
- Addressing and overcoming fear
- Recognition of your own physical and mental strength
- Strengthening of team relations
- Encouragement and development of leadership qualities
As part of the conception phase, we are happy to discuss integration of the #JoinOurFight events into existing #femaleempowerment campaigns and processes in your organization.
Your contact person
